A recent survey by the Madison Insurance Company, through its Education department,the University of Nairobi (UoN) remains the most preferred choice with a 24% approval rating.
It is closely followed by Kenyatta University at 20%.
Below on the preference table were Boston, Pwani, College of Insurance, and Mombasa Aviation institutions at 1% approval rating each.
As for the parents, most of the preferred The University of Nairobi at 49% which separated with a large difference mark with Kenyatta University at 13%.
However, at the bottom were nine universities including Maseno, Technical University of Kenya, and Oxford University with 2% approval rating each.
During ranking by number of students in public universities in 2015/16, the UoN showed to be the largest with a 22% intake, while Kabianga university being the smallest institution with a 1% intake.
In the private universities category, Mount Kenya University (MKU) registered the highest number of new students in the same period, followed by Kenya Methodist University and United States International University.
On the other end, ranking by the size of faculties offered, UoN led with 14% while MKU offered more degree programmes than any other private institution, followed by Daystar and University of East Africa Baraton.
In particulars, fees for both MKU and Jomo Kenyatta University of Agriculture and Technology (JKUAT) have been revised downwards in a period of five years and at times remained the same.
According to the report, most students enroll for degree courses than technical courses.
The research, released on Tuesday, February 21, was driven by the need to understand escalation in education over the last five years, understanding factors that have contributed to changes in the education patterns and understand the ways of financing higher education.
The research involved 260 participants from both public and private universities from Nairobi, Kisumu and Mombasa, within a two weeks period in January 2017.