After heavily investing in Information and Communications Technology (ICT) under the 2000 national ICT strategy and plan, Rwanda has registered progress in the way business and society uses technology.
The Ministry of Youth and ICT and partner institutions will launch this campaign at Rulindo District on January 17.
The launch will be followed by a series of countrywide awareness events scheduled during a period of one year.
As of October 2012, Rwanda has 5,2 million users of active mobile subscribers; a large number of businesses that rely on ICT to conduct their business ranging from tourism and hotels, airlines, banks and indeed every major business in Rwanda, conduct a fair amount of its business using some form of communications on a day to day basis.
The Government of Rwanda has also deployed several online services also available via mobile phones.
Despite these developments, many Rwandans are not ICT literate (Less than 4% of citizens of 6 years and above are computer Literate) and have not fully utilized the potential of ICT tools and services due to lack of awareness or other limitations that have to be identified and overcome.
The Ministry of Youth and ICT (MYICT) and Ministry of Local Government (MINALOC), Ministry of Education (MINEDUC), the Rwanda Education Board (REB), Rwanda Development Board (RDB), the Private Sector Federation (PSF) and other partners will be launching a “National ICT Literacy and Awareness Campaign” to promote ICT Literacy, educate and train the masses and businesses on the potential of ICT to drive competitiveness, efficiency, transparency as well as civic participation.
The purpose of the campaign is to drive change and make more Rwandans utilize ICT in their investments.