The Luxperience Travel Trade Exhibition is a luxury Business event that connects the most innovative experiential tourism and premium events specialists in the travel market. The show is a considerable source market for leisure travel in Australia and the Asia Pacific.
Visit Rwanda was presented with the award in the destination category at the opening ceremony of the travel trade show on Monday.
Speaking after receiving the award, Belise Kariza, the RDB Chief Tourism Officer expressed delight for the award given to Visit Rwanda.
“Rwanda’s tourism sector participation at Australia’s leading high-end travel show is a very good opportunity to tap into a key market of tourists. Australia is currently a key source market for Rwanda and they are high spenders. In terms of visits to trek the endangered mountain gorillas, Australians rank third after tourists from the USA and UK,” she said.
This is second-time Rwanda is showcasing its remarkable attractions and opportunities in the tourism and hospitality at the show.
In attendance are representatives from the Rwandan tourism industry, including tour and travel operators, accommodation establishments and RDB showcasing tourism offerings to an audience of about 7,000 people.
Visitors to the Rwanda stand are taken on an incredible journey as they discover Rwanda’s breath-taking scenery and landscape; eco-adventure tourism like gorilla trekking, nature walks, and birding; the booming hospitality sector; and the advent of world-class conferencing venues.