The ZTE Blade A36 combines a 6.7inch immersive display, a solid 5000mAh battery, 64GB of storage, and a quality 13MP rear camera, making it an ideal smartphone for customers looking to stay connected, productive, and entertained.

To further enhance the offer, customers purchasing the device at Airtel Service Centers will also receive one month of unlimited calls to all networks and 1GB of data every day for 30 days.

This initiative supports Airtel Rwanda’s ongoing efforts to accelerate smartphone adoption and digital inclusion by making quality devices and connectivity more accessible to Rwanda.

It also reinforces Airtel Rwanda’s “SWITCH TO MORE” or “HITAMO IBIRENZE” proposition; an ambitious commitment to empower customers with greater access to connectivity, affordability, convenience, and digital possibilities.

Empowering customers to “HITAMO IBIRENZE”

Airtel Rwanda said its Hitamo Ibirenze proposition is designed to provide customers with greater value through a range of services and benefits.

These include nationwide 4G coverage, ensuring fast and reliable connectivity across Rwanda, as well as affordable smartphone ownership through the newly launched ZTE Blade A36 and flexible financing options available at Airtel Service Centers.

Customers also benefit from the #NiZero initiative, which enables zero-fee money transfers across all networks and banks via Airtel Money, alongside voice and data bundle offers ranging from Rwf 100 to Rwf 5,000.

The proposition further includes the MyAirtel App, which allows users to manage services conveniently, and strengthened customer protection measures aimed at reducing fraud and scams, reinforcing Airtel Rwanda’s commitment to providing a secure and trusted network experience.

Speaking on the partnership, Airtel Rwanda Managing Director Sujay Chakrabarti said the launch reflects Airtel’s ongoing commitment to delivering meaningful value to customers.

“At Airtel Rwanda, we believe that digital access should not be a privilege but an opportunity available to everyone. Through our ‘HITAMO IBIRENZE’ proposition, we are committed to giving customers more of what matters most; more connectivity, more value, more convenience, and more opportunities to participate in Rwanda’s growing digital economy.

“Our partnership with ZTE brings this commitment to life by making quality smartphones more accessible and affordable, helping more Rwandans unlock the full benefits of a connected future,” he said.

The partnership also reinforces a shared vision between Airtel Rwanda and ZTE to bridge the digital divide through innovative and accessible technology solutions.

ZTE has been a trusted network technology partner to Airtel for more than a decade supporting the delivery of reliable connectivity and digital services across our markets.

Commenting on the collaboration, ZTE Rwanda Managing Director, Du Hailun said: “AtZTE, we are committed to developing innovative technologies that make digital experiences accessible to everyone. Through our partnership with Airtel Rwanda, we are pleased to bring the ZTE Blade A36 to more consumers across the country, combining quality, reliability, and affordability in a device designed for everyday digital life.”

The ZTE Blade A36 is now available at all Airtel Service Centers across Rwanda. Customers are encouraged to visit their nearest Airtel shop to purchase the device, explore financing options, and discover Airtel’s full range of products and services.

Beyond this initiative, Airtel Rwanda and ZTE intend to expand their collaboration by introducing a wider portfolio of smartphones catering to different customer segments, including premium devices.

These offerings will be supported by affordable device financing solutions through Airtel Money, providing customers with greater flexibility in how they purchase and own smartphones.