The theme of the event organized by the China Cultural Center in the commercial capital of Dar es Salaam was tourism promotion and culture exchange between China and Tanzania.
Wang Siping, the cultural counselor of the Chinese Embassy in Tanzania and director of the China Cultural Center in Tanzania, said China’s Ministry of Culture and Tourism took this event as an opportunity to strengthen cultural and tourism exchanges and cooperation with other countries.
"It’s important to remove the barriers, conflicts and superiority between different civilizations with communication, mutual appreciation and coexistence, in order to promote the establishment of a community with a shared future for mankind," said Wang.
A series of videos were presented through five main themes, highlighting the diversity of China from multiple aspects, such as cultural heritage, tradition, gastronomy, natural landscape, modernity and economic development.
The China Cultural Center also invited some Chinese students studying in Tanzania, and Tanzanian students who have studied in China or are going to study in China to celebrate the event.
"I believe their respective feelings and impressions about China and Tanzanian tourism are more vivid and convincing than our text and picture introductions," said Wang.
Gladstone Mlay, the acting director of Marketing for the Tanzania Tourist Board (TTB) under the Ministry of Natural Resources and Tourism, also introduced recent developments in the Tanzanian tourism sector to China.
Mlay appealed to the Chinese community to invest in the tourism sector in Tanzania, saying the country offered a number of opportunities, including accommodation facilities, sightseeing, tour operation business, conference centers, food services, recreational facilities, and training institutes.