The planned overhaul is expected to transform ChatGPT from a conversational chatbot into a broader AI platform that integrates coding tools, autonomous AI agents and third-party applications. The changes are reportedly set to begin rolling out in the coming weeks through updates to ChatGPT's web and mobile platforms.

The move comes as the San Francisco-based company seeks new revenue streams ahead of a widely anticipated initial public offering (IPO). While ChatGPT has attracted nearly one billion users worldwide, many continue to use the service for free, prompting OpenAI to place greater emphasis on paid products and enterprise services.

According to the report, OpenAI is redesigning ChatGPT to highlight coding capabilities, image-generation tools and software developed by external partners such as Canva and Booking.com.

The company believes AI agents capable of performing tasks on behalf of users, including scheduling meetings, booking travel and completing workplace assignments, could become more valuable than traditional chatbots focused primarily on answering questions.

OpenAI has also reorganized several product teams under a unified leadership structure led by Thibault Sottiaux, formerly head of the company's Codex coding product. The long-term goal, he told the Financial Times, is to develop a personal AI assistant that can support users across both professional and personal activities.

The company has reportedly seen strong growth in Codex, whose weekly active user base has risen to more than five million. Business customers now account for about 40% of OpenAI's revenue, a figure the company expects to increase further this year.

OpenAI has not publicly announced the reported overhaul.