Balinda reflected on the significant progress that East Africa has made in professionalizing its sports sector, noting that governments, private sector partnerships, and institutions have worked hard to create better infrastructure, opportunities, and training for athletes.
However, he believes that there is still work to be done to elevate the region’s sports potential on a global scale.
"A key factor that will take East African sports to the next level is embracing diversity. Diversity will not only improve the quality of play but also encourage a more inclusive sporting culture," he said.
He emphasized that sports are a powerful tool for breaking barriers and creating opportunities for people of all backgrounds, ethnicities, and gender identities.
By promoting diverse representation, from grassroots to elite competition, he believes that East Africa can continue to nurture talent in a fair and balanced environment.
Balinda also stressed the importance of involving women in sports leadership and decision-making roles, an area where East Africa has room for improvement.
"In order to truly progress, we must ensure that women have equal opportunities to participate and lead within the sports ecosystem," he said.
As the games continue in Mombasa, the call for diversity and inclusion echoes across the region, urging policymakers, athletes, and communities to work together in building a more inclusive, professional, and sustainable sports sector.
East African countries are increasingly recognizing the value of sports as a vehicle for social change, economic growth, and diplomatic engagement. With more voices advocating for a more inclusive future, the region is poised to continue making strides in the global sports arena.
YOUR OPINION ABOUT THIS ARTICLE
RULES AND REGULATIONS
Do not post comments that are defamatory, divisive and blasphemous.If you wish to receive a quick response to your opinion/comments, please provide your email address in the space provided. Your comments will appear after moderation from IGIHE.com.
In case the above regulations are not observed, your comments might not appear or will be deleted. Thank you!